Aadi Design Logo
Cover
/ Editorial Volume 01

DESIGN
AS POETRY

Transforming vision into meaningful design experiences. A collection of brands, stories, and creative solutions.

Truedesignisnotdefinedbyexcess,butbytheintentionalpresenceofspace.

“Working with Andy has been an absolute pleasure. Very happy with the final result. Highly recommend!

Catherine Zhang
Catherine Zhang, Co-Founder Narrable

“Andy did an absolutely stellar job on our new website. Everything was on point and better than our team expected.”

Olga Gomonova
Olga Gomonova, CEO Aimiable
/ 8 Rules

Use AI to amplify taste, not replace it.

01

Define goals. Achieve them.

02

Tools aren’t religions.

03

Over communicate. Over deliver.

04

Iterate. Iterate. Iterate.

05

Build systems, not pages.

06

Workflows change. Principles don’t.

07

Enjoy the process.

08
/ Portfolio

Selected Works

VEDRO ® Live Green2024
VIVAJUICE ® PURE AS NATURE2024
LUXEA ® PURE . Concious . Timeless2023
LUXEA Coffee Co.2023
The Derma ® Co2023
BOAT ® NIRVANA 751 ANC2022
OPPO ® X9 Ultra2022
CALVIN KLEIN JEANS2023
CALVIN KLEIN JEANS
BOSE QUITECOMFORT ® ULTRA2022
PREMIUM ® Aetails2021
LOUD ® Since Day One2021
Step into ease2021
Coffee Steps2020
GAP ® New Uniform2020
Effortless Style ® Perfect fit2020
/ Showcase

Glimpse of some work

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Story Designs

CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳

About Our Brand

We build in a time where design can be generated instantly, but not always thoughtfully.

AI can create websites in seconds. What it cannot guarantee is clarity, structure, or trust.

Good products still depend on strong foundations—clear hierarchy, clean systems, and intentional design that holds together as things scale.

Our focus is to give startups that foundation.

We design simple, scalable systems that help teams move fast without losing consistency or brand quality. Built for real use, not just presentation—so they can extend easily, even with AI tools, without breaking the experience.

We help startups:

  • Build trust quickly
  • Communicate their story clearly
  • Create systems that grow with their product

If this is the direction you’re building in, we should talk.

Get in Touch
Creative Director Portrait
CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳ CASE STUDIES ✳ FEATURED PROJECTS ✳
BETWEEN SHADOWAND LIGHT
01 / 05
/ Process

How I take you from zero to launch

What’s the primary goal of the new website?
Who is your ideal customer or user?
Will your team need training?
What does success look like?
What’s the primary goal of the new website?
Who is your ideal customer or user?
Will your team need training?
What does success look like?
Are there any visual or tone/style directions to avoid?
What information are users looking for?
Are there any sites you admire?
What does success look like?
Are there any visual or tone/style directions to avoid?
What information are users looking for?
Are there any sites you admire?
What does success look like?
Who will be involved in approvals or feedback?
What pages do you expect the site to have?
Who are your main competitors?
How would you describe your brand in 3 words?
Who will be involved in approvals or feedback?
What pages do you expect the site to have?
Who are your main competitors?
How would you describe your brand in 3 words?
How do you want users to feel?
Are there different types of users with different needs?
What does your company do?
What’s the primary goal of the new website?
How do you want users to feel?
Are there different types of users with different needs?
What does your company do?
What’s the primary goal of the new website?
01

Discover

Discover what your goals are, who it's for, and what success looks like. We’ll align on what really matters before diving into design.

Orbi Hero V1
Orbi Hero V2
Orbi v2
02

Design

Design a site that looks sharp and feels like you. You’ll see a few visual directions so we can quickly align on the right one.

orbi-landing.webflow
Orbi Landing Page
Webflow UI
03

Build

Build a site that’s fast, stable, and easy to update. No messy code or bloated templates - just clean Webflow structure built to last.

04

Launch

Launch with confidence, knowing the site is responsive, fast, and easy to grow. I’ll also be on hand to support you post-launch.

Work

Who We Work With

We design custom strategies and visual environments tailored to our clients' growth trajectories.

Explore All Branding Services
Startups background

Startups

koit

Brand ecosystems engineered to establish market presence, attract capital, and secure early user adoption.

App Store
Google Play
Beverage background

Food & Beverage Brands

Nourish

Tactile packaging systems and sensory branding that commands premium shelf space and loyalty.

Consumer brands background

Consumer Brands

CORE

Modern identities for direct-to-consumer goods, high-end electronics, and lifestyle product suites.

Businesses Rebranding

AMOREpalha

Complete revitalization of market positioning, messaging models, and visual systems for established entities.

“Aadii Design did an absolutely stellar job on our new website. From creative approach to visuals to execution, everything was on point and better than our team expected. I highly recommend them to anyone who needs a cool, great looking, polished product.”

Olga Gomonova
Olga Gomonova, CEO

Frequently Asked Questions

A brand design studio develops the strategic foundation and visual systems that define how a business communicates with the world. We design everything from brand identity guidelines, logos, and color systems to custom packaging designs, typography, websites, and marketing collateral. Our goal is to ensure consistency, high visual appeal, and strong positioning across all touchpoints.

A complete brand strategy and identity design project typically spans 6 to 12 weeks. This includes in-depth market research, positioning audits, logo and color system development, and final packaging/collateral assets creation. Shorter timelines are available for early-stage startup packages depending on scope.

A logo is a single graphic emblem or wordmark that identifies your business. Brand identity, however, is the complete ecosystem: it includes color palettes, specific display and body typography, tone of voice, grid layouts, image treatment guidelines, and design principles. The brand identity ensures that whether a customer sees a package, website, or billboard, they instantly recognize it as yours.

Yes, we specialize in rebranding services. We audit your existing brand equity, identify positioning gaps in the current market, and re-engineer the visual system and messaging model to align with new target demographics, products, or core company values.

We are a strategy-first design studio. Before drawing a single sketch, we analyze your competitors, define target personas, map the user journey, and establish a clear brand strategy. This ensures every color selection, logo mark, and packaging concept is directly tied to driving business objectives and customer trust.